The “We Make It Easy” Customer Tour is over after 29 days, 18 different hotels, and 14 client visits. We are back in Florida. Here’s what I learned on our trip…
Our customers—who run major food processing plants—perceive that most of their vendors have grown far too reliant on Zoom. They need far more support than a video chat. They want better support from their vendors. Across the board, they are still having a hard time hiring.
So when I showed up on their doorsteps, they were delighted; to them, it was a signal that Liquid is serious when we say “we make it easy” for our customers.
This remains a very difficult time to staff and run a business. We are 100% aware that our customers depend on us to go beyond the call of duty, solving problems when they occur and preventing most others from ever occurring.
Some might argue that my trip was “inefficient”. I disagree. Taking the time to look customers in the eye, listen to their needs and RESPOND immediately never goes out of style.